CASE STUDY:
10TH PLANET DALY CITY
Inspired by the name proposal by the world famous Joe Rogan himself, “10th Planet Jiu Jitsu” was founded by Eddie Bravo after his legendary victory over Royler Gracie at ADCC 2003, since then the 10th Planet community has grown to over 170+ schools on nearly every continent in the world. 10th Planet Daly City is located in Daly City, CA (San Mateo County) just 2 miles south of San Francisco, CA (San Francisco County).
10th Planet Daly City Owner, Gino Francisco, 10th Planet black belt & former student under Eddie Bravo himself, needed a series of branded content for social media to showcase the jiu jitsu & muay thai martial art programs available to the local community. The branded content below showcases various work samples.
UFC FIGHTER
HYDER “THE HURRICANE” AMIL
MMA SEMINAR
NBA PLAYER
LESTER QUINONES
PRIVATE 1-ON-1 MUAY THAI LESSON
10TH PLANET DALY CITY
TRIBAL PYTHON
MERCHANDISE LINE
INSTAGRAM REELS
SHORT FORMAT CONTENT
WEB SERIES
LONG FORMAT CONTENT
10TH PLANET TOURS
In this exciting new web series — 10th Planet Tours — we travel alongside our host Gino Francisco — 10th Planet black belt under Eddie Bravo & owner of 10th Planet Daly City — across the San Francisco Bay Area & beyond to other 10th Planet locations to showcase the people, techniques, & philosophies that represent 10th Planet Jiu Jitsu.